Grow on Purpose
The impact of a Growth System can be significant. Here we share not just feedback from businesses we've worked with but also research that proves the benefits of consistently executing the same growth strategies that we show you how to implement in GrowthOS.
So if you want your business to grow, are fed up guessing how to make that happen, then it's time to invest in your business and yourself and commit to implementing a GrowthOS.
“So helpful. As a first time business owner I had no idea what I needed to do to grow. The Growth Audit and GrowthOS has been a godsend.”
“The Growth Audit showed we had a strong foundation but no growth engine! We fixed this & our new biz CVR% moved from 29->56%.”
"Its simplified one of the most hated requirements in our business, annual planning..."
Decision Making
Faster decision making & lower error rate
Source : McKinsey Quarterly, 'Decision-making in HPO’s'
Employee Engagement
~20% higher engagement
Source : Gallup, 'State of the Global Workplace Report'
Customer Loyalty
3x increase in loyalty
Source : Deloitte, 'Purpose is Everything'
3 Benefits of Having a Firm Foundation
A firm foundation is what turns “growth ambition” into aligned execution. Without it, the business runs on opinions, urgency and whoever speaks loudest. With it, everyone knows whats being built, who it’s for and what matters most right now.
A strong foundation delivers three practical benefits:
Clarity: your team feel empowered to make day-to-day decisions.
Alignment: goals, priorities & behaviours stop drifting.
Momentum: less time debating, more delivering!
Most importantly, it creates focus. When distractions appear (new ideas, new “opportunities” etc), the foundation gives you a simple test: does this help us deliver the strategy and goals we’ve committed to?
Revenue Growth
~30% higher revenue growth
Source : HBR, 'The Strategic Yardstick You Can't Ignore'
Pricing Power
Up to 70% less price sensitivity
Source : Harvard, 'Elements of Value'
Sales Velocity
Buyers convert 2x faster
ConversionXL, 'Conversion Rate Optimization Guide'
3 Benefits of Having a Powerful Growth Engine
A growth engine is a repeatable system that reliably creates demand and converts it into revenue. It’s not about “more activity”; it’s about the right activity, consistently, with feedback that improve results over time.
A powerful growth engine typically drives:
More predictable pipeline: you’re not guessing where next month’s leads will come from.
Stronger conversion: better targeting, sharper messaging, and a clearer offer reduce hesitation.
More pricing power: when your value is obvious, you discount less and win on outcomes, not price.
This is the shift from hoping to grow to planning to grow. That’s how growth compounds, through intention & iteration, not reinvention.
Marketing Impact
~58% more effective marketing campaigns
Source : ITSM, 'Increasing Relevance with Buyer Profiles'
Conversion Rate
Up to 60% higher conversion rates
Source : Harvard, 'Elements of Value'
More Referrals
Referrals are 4x more likely to buy
Source : Wharton, 'Referral Programs & Customer Value'
3 Benefits of Having a Structured Delivery Process
A structured delivery process is how you realise the compounding impact of the Growth Flywheel. It’s a repeatable system that attracts, connects, converts and promotes your business.
A strong flywheel process typically creates:
More effective marketing: clear buyer profiles and consistent messaging improves relevance.
Higher conversion: a defined path to conversion reduces friction and increases conversion.
More referrals: advocacy isn’t luck, it’s design. Done right it supercharges growth.
This is the shift from scattered tactics to compounding growth you can measure and repeat.